Bone Appétit mutt fans!
My name is Kat Thomas. My job is to create content. Stuff that will entertain you and stuff that you’ll hopefully want to tell your mates about.
So this is a blog dedicated to content – the good stuff I wish I’d thought of, and the shit stuff that I thank god I didn’t.
| Categories | |
| Advertising Cock Ups Content Digital Fashion Film |
Grammar Irritations Music PR Social Media Telly |
| Links | |
| Email |
Archive Subscribe |
| Search |
Physical, large format typography totally rocks my world. It dates back to my early teens when I liberated the discarded D from a well known department store and wheeled it home on a skateboard, much to the vexation of Mrs T. If you don’t know where I’m coming from, move on, I won’t be offended. But if you do, you might just share my renewed enthusiasm to visit Berlin some time very soon. It’s the home of the Museum of Letters, better known to the locals as Buchstabenmuseum. This syllabary graveyard archives a vast array of salvaged letters that were once installed on the facades of shops and factories. My type of thing.
For over 12 months the NY Times has been running a particularly feeble and vomit inducing commerical. Poor form. It took them a while, but this is some strong work from the New York Post in response. #NSFW
Lyrical Spread featuring The Chameleon.
The video consists of 2295 photos, 438 printed labels, 2 crumpets and 1 large tub of lyrical spread. Tasty.
Cheeky little print campaign, this. You can just hear the creatives cracking themselves up. Took me a while to get to the bottom of who’s responsible but turns out it’s McCann Erickson India. Peachy.
Get flack for showing too much rack? Don’t stress. Customise your cleavage with the Cami Secret™.
Alex Varanese has taken an mp3, a laptop, a mobile and a handheld gaming console and applied a slick, bona fide ‘77 design treatment. The collection of fictitious ads are entitled ‘ALT/1977’. They’re seriously RAD. Check out more here.
Disclosure: there’s nothing quite like spotting the old golden arches glow on a long McDrive.
From DDB, Stockholm.
This is quality. The story of the fading tradition of hand painted advertising. An arresting subject matter, heartwarmingly human and entirely engrossing… which makes the Stella Artois sponsorship palatable. In fact, rats off to them on this, it paints the perfect picture of how brands can genuinely add value ™. You’ll need to take twelve out of your day to watch it, so maybe wait till tea time, but I guarantee you won’t regret it. Oh, and this blog dedicated to recording old hand painted signage in New Zealand is totally unrelated, but I loves it also.
This TVC aired in the UK when I was just 4 years old. Inexplicably, I still appear to know every single word. I can’t decide which bit I like best – the frank, unashamed acknowledgement that ‘er indoors is on permanent kitchen duty, the token black dude trotting out ‘fried onion rings’ in that standard eighties ‘comedic’ ethnic twang, or the pure genius in taking a slab of reconstituted beef and transforming a dodge burger into a deluxe steakhouse grill simply by making it ‘steak shaped’. Fuck it, whatever, I hope it’s chips for tea.
